Myntra launches Myntra Global in Singapore, targets Indian diaspora

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Myntra launches Myntra Global in Singapore, targets Indian diaspora - Business Standard

Quick Summary:

Available for mobile web and desktops, Myntra Global will tap into third-party cross-border logistics services to deliver orders in four to seven days on average.

It had launched Myntra Fashion Brands, offering curated selections of its private labels on both platforms, with a focus on casual and leisure wear.

Sinha explained that when Myntra had launched around five to seven years ago with some partners in the Middle East, the foray was really about taking a few brands and leveraging existing platforms.